Hi everyone. First post =)
I have been in the Air Duct and Dryer Vent Cleaning Industry for over 7 years. 5 of which I was a Project manager for a very reputable company, and 6 months ago I finally started my own company.
I don't think it will surprise anyone to hear that the majority of Dryer Vent Cleaning business comes directly from Google searches. A fair majority of our Clients never even knew that 'Dryer Vent Cleaning' was a thing, much less there where folks out there that specialize in this market until there is a problem and they 'google' it.
Repeat Business for Dryer Vent Cleaning Companies won't really kick in until the 2 to 3 year mark, so until then Companies will rely heavily on Google Searches (Paid and Organic), Social Media and Networking. Building Relationships with Property Managers is great too, but will usually take months and months and months to bear fruit.
As for myself, I saw how much my former employer was spending on pay per click ads and decided early that i was not going to go this route. So I worked hard to build a website that is performing well for organic searches in my target areas, build my social networks and try to build relationships with Project Managers and Home Inspectors on LinkedIn, and so far, I'm doing ok =)
